
Jenni recently spoke at an event held by Fresh Business Thinking on the subject of internet marketing and more specifically how small businesses can start to engage with social media and some practical tips of how to get going with your digital strategy.
See the video and view the accompanying slides for a breakdown of:
- five easy tips to get you started with social media
- some examples of how we have been using these approaches with our own clients
- a list of must reads for those bookworms who want to know more
Like what you see? Sign up to receive more of Jenni’s and our collective wisdom from our range of free, no nonsense ebooks for marketers.
Would you like to book Jenni to speak at your event? Please get in touch with me, Ruth Baker, Marketing Co-ordinator to discuss the possibilities.
Ruth wrote this on 10.02.09 – what do you think?
It's filed in the Business, Buzz monitoring, Events & conferences, Marketing, Social media, Strategy, Web technology, ebooks box

Hello, I would like to introduce the latest chapter in our series of eBooks; Social Media Usability, the great and the good, essential reading for marketers.
Discover how to nurture your users and make them love you back by adopting a great social media usability strategy. Written by our in house social media usability expert, the lovely Louise.
Download the PDF from our ebooks section, and sign up for notification of future chapters while you’re there.
Happy reading!
Photo courtesy of: http://www.flickr.com/photos/philwoodphoto/
Ruth wrote this on 17.12.08 – 1 comment
It's filed in the Blogging, Business, Development, Free things, Interesting, NixonMcInnes, Strategy, ebooks box
The analytics tool we use most often in NixonMcInnes websites is Google Analytics. Analytics tools help you gain detailed insight into how your customers are interacting with your website.
Google launched a new version of their free Google Analytics package a few weeks ago.
Benefits of the new implementation include:
- More reliable tracking capabilities
- Lighter code
- Advanced features and sophisticated reporting
- New Multi-line Graph (beta feature) that graphs two different metrics against each other over time
- Reports available in six additional languages, bringing the total number of supported languages to 25
Read more…
Telmo wrote this on 29.02.08 – 4 comments
It's filed in the Business, Development, Internet, Marketing, NixonMcInnes, Our sites, Strategy, User experience, Web analytics, Web technology, ebooks box

Read the latest chapter in our ebook series and find out how you can make sense of the endless stream of data generated by your web analytics package. Define the numbers that matter and use them to generate actionable insights for you and your colleagues.
Download the PDF from our ebooks section, and sign up for notification of future chapters while you’re there.
‘Essential Web Analytics’ is part of our FREE e-book – “A Marketers Guide to Social Media”.
This is a user-friendly, no-jargon guide with great examples and useful tips of how to use the latest digital techniques to make your online campaigns successful. Essential reading for marketers.
Jenni wrote this on 27.02.08 – 1 comment
It's filed in the Free things, Marketing, NixonMcInnes, Web analytics, ebooks box