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Will McInnes

See us at Social Media Week London

Next week is Social Media Week London, and we’ll be at the following events:

Wednesday evening: The Social Book Club 2.0: Launch Party

Hosted by our friends at SilverPop, I will be one of the authors doing a Pecha Kucha presentation. Looks like there will be food and drinks too :)

I’m expecting this will be fun, informal, great for meeting lots of people and hearing some new ideas.

Thursday midday-ish: Masterclass: The What, Why and How of 21st Century Leadership

Hosted by our good selves, this is a session looking at the challenges and opportunities in leading organisations through digital transformation. We have three expert panellists from the BBC, Allen & Overy and Orbit Housing, and I’ll be chairing.

This will be excellent for clients and practitioners at the coalface of digital change initiatives – lots of practical insights and case studies. My colleague Anna Carlson will be here too.

Friday afternoon: Social Business – The Patchwork Elephant Revisited

Hosted by an eclectic gang of social business practitioners who ran a previous session at Social Media Week that was *very* interesting, this promises to be full of excellent brainfood. Good to big ideas, lots of scepticism and quality networking. Again, I’ll be one of the many speakers sharing their ideas about the past, present and future of social business. My co-director Max St John will be there too.

So those are some of the events we’re participating in. See you there?

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