NixonMcInnessers will be Doing Something Different (DSD) every day over the next 6 weeks and we’re inviting everyone to take part.
DSD is a behavioural change programme designed by Professors Ben Fletcher and Karen Pine which directly tackles behaviours rather than thinking:
It encourages people to start by doing a small, fun, effortless, different action every day. It cultivates new ways of behaving without the need for willpower. It tackles people’s natural resistance to change. It chips away at their inertia. It can be integrated into someone’s daily routine and most importantly, because the changes are small, they don’t require willpower. Small though the changes may be, the differences in behaviour can be large.
We all have habits. We need them to help us process the massive amount of data our brains receive every second. What do we do when the alarm goes off in the morning? Which route do we take to work? How do we handle meetings? But not all of our habits are good: What we eat. How we spend our leisure time. How we handle meetings…
We have a programme of 30 of these small, different, fun activities and will be doing 1 a day, 5 days a week for 6 weeks. And we will be measuring the results in a controlled experiment by collecting information on our own behavioural repertoire and flexibility and seeing the extent to which these behavioural changes have impacted on a habit we would like to change. Even more exciting than this, we’ll be seeing what impact it has on our personal wellbeing.
Quite apart from the obvious appeal of a programme that can make us happier, we’re particularly interested in how organisations can use to change programmes to integrate both social media thinking and social media technologies.
Each day we will announce the DSD activity for the following day – Monday for Tuesday, Tuesday for Wednesday etc with Friday’s for the weekend.
Our first DSD will be announced today, Wednesday 11 May, for our first one to begin tomorrow Thursday 12 May. So join in and let us know if it’s helped you become happier and wiser.