Monthly Archives: May 2011

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Max St John

Max
St John

Building social capital digitally – first results

Just over a year ago we launched the Virgin Media Pioneers communit...

Stop gaming social and play proper games

Gaming and social media have been strange bedfellows for a number o...
Will McInnes

Will
McInnes

Notes from WorldBlu Live, San Francisco

I'm not long back from the best conference of my life, and I've bee...
Caroline Yetman

Caroline
Yetman

What is a ‘community’?

So few brands are taking advantage of the real potential of so...

Grassroots campaigning – creating an embeddable map of how MPs voted on a bill

A couple of weeks ago I was shocked by a contentious Ten Minute Rul...

Smearly bad practice?

Cries of foul play have been echoing from the ramparts of Camp Repr...

FutureEverything 2011 – Day 1

Half way through FutureEverything 2011 and it's been as good as I'd...
Danielle Sheerin

Danielle
Sheerin

Empire Avenue – an overview for brands

There has been a lot of buzz about Empire Avenue recently, so ...

They must often change, who would be constant in happiness or wisdom

NixonMcInnessers will be Doing Something Different (DSD) every day ...

Case study: RSPCA Think Pig Facebook game and blogger outreach

A few months ago we received a brief to build a blog for the RSPCA'...

Poking Insights: Is facebook a bigger national pastime than watching TV?

Of course it isn't. Expansys (an online retailer of technology) ...

MyFarm: crowdsourced democratic farming by The National Trust

It's not a FarmVille game, this is a real situation - Farmer M...