Tom

Some good examples of social media ROI

By Tom | Published: 17th November 2009

Here are some good examples of social media ROI from Search Engine Watch.

For me, the most compelling and interesting is the WetPaint / Altimeter Group study that found a strong link between company performance and use of social media. As I was saying the other day, it’s not easy to prove that the social media use caused the increased sales, but if social media is something that successful companies are doing then I think it’s safe to assume that they’re on to something good.

Thanks to Rosie for the tip.

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  1. By Tweets that mention Some good examples of social media ROI @ NixonMcInnes: Social media goodness. Translated. Created. Delivered. -- Topsy.com on 17th November 2009 at 3:27 pm

    [...] This post was mentioned on Twitter by Brescia Cassellius and Leo Vidal, Roger Bora . Roger Bora said: some good examples of social media ROI. http://tinyurl.com/yer3yyt [...]

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