A – Z of Social Media

I’m starting a blogging relay – a challenge for my team and you dear reader – and together we shall make a comprehensive, useful, current and interesting A – Z of Social Media, one blog post at a time!

I’m starting with ‘A’…. please add any other ‘A’s you can think of as comments. Then, the baton gets passed on, and taken from my fair hands from one of my team members, to start on ‘B’ for the rest of us to add to in the same way.

Gettit?

I’ll begin…

A

Addictomatic

Addictomatic is a new buzz monitoring tool that allows you to search your keywords (your company name, any events you need to track online coverage of, your own name etc) from a range of online places, including Flickr photos, blogs, Twitter, Technorati and social bookmarks.

Unfortuanatly it doesn’t yet search forums, which for some buzz monitoring would be essential, and have not talked about plans to add these to the functionality… yet. (One good free tool to track buzz on forums is Board Tracker… oops, stepping into ‘B’!)

Ambient Intimacy

Ambient intimacy is a lovely term coined by Lisa Reichelt quite some time ago in this blog post (worth a read) which I think summarises quite nicely what the social web has done to our personal relationships. To quote Lisa:

“Ambient intimacy is about being able to keep in touch with people with a level of regularity and intimacy that you wouldn’t usually have access to, because time and space conspire to make it impossible. Flickr lets me see what friends are eating for lunch, how they’ve redecorated their bedroom, their latest haircut. Twitter tells me when they’re hungry, what technology is currently frustrating them, who they’re having drinks with tonight.”

I like that even if I don’t get to see my friends as often as I like due to our ever increasingly busy lives I don’t feel so disconnected to them due to the lengths of time apart – by following them on Flickr, Twitter and even Facebook I still feel close to how they are doing, where they are at any one time.

Any more ‘A’s? please add to the list in the comments!

Next, ‘B‘….. http://www.nixonmcinnes.co.uk/2008/11/10/a-z-of-social-media-b-is-for/

Anna wrote this on 24.09.08 – 6 comments
It's filed in the A2Z of Social Media, Buzz monitoring, Interesting, Internet, Social media box

Look who’s talking…

As well as keeping a finger on the digital pulse, we continue to be making marketing momentum in the more traditional media channels, take a look below at some of the recent press we have been enjoying… Read more…

Ruth wrote this on 23.09.08 – what do you think?
It's filed in the Industry news, Marketing, NixonMcInnes, Press box

Social Media-Savvy Web Producer Wanted

Hello, would you like to join our team? We are looking for a social media-savvy producer to join our in-house digital design and development team at our offices in central Brighton. Read more…

Ruth wrote this on 22.09.08 – what do you think?
It's filed in the NixonMcInnes, Recruitment box

Oxfam harness the power of social media and say ‘pants to poverty’

Oxfam have commissioned NixonMcInnes to create a series of widgets to accompany their offline campaigns and connect fellow activists in the fight to end poverty and suffering around the globe.
Read more…

Ruth wrote this on 19.09.08 – what do you think?
It's filed in the Marketing, NixonMcInnes, Social media, Widgets box

What marketers can learn from Obama’s use of social media

Social media played an important role in Barack Obama’s victory in the US Democratic party nomination race. Let’s take a look at some of the things he did, and what marketers can learn from it. Read more…

Tom wrote this on 18.09.08 – 4 comments
It's filed in the Social media, Strategy box

Future Events for NixonMcInnes

It’s a very exciting time here in the NixonMcInnes marketing department (well at least I’m excited). I have been eagerly signing us up for various events and shows for the remainder of this year and the start of next (yes 2009 here we come – where has the time gone I ask myself?).
Read more…

Ruth wrote this on 08.09.08 – what do you think?
It's filed in the Events & conferences, Marketing, NixonMcInnes box

Lots of examples of social media in action

I’m speaking about social media at the Institute of Direct Marketing today, and I thought that rather than putting together the usual PowerPoint jobbie, I’d do a good old fashioned show-and-tell. Here are links to all of the examples that I’m planning on demo-ing. Let’s just hope the Internet connection works OK otherwise I’m well and truly stuffed. Hopefully some inspiration here for marketers thinking about social media campaigns. Read more…

Tom wrote this on 02.09.08 – what do you think?
It's filed in the Social media box