Will McInnes

We are PR Pirates. Are you? Share in the spoils.

We are looking for a pirate, a special kind of PR pro, someone with the experience and streetsmarts of an Account Director, to join our unusual progressive team and help change the world.

You see, when it comes to revolutions, to really being innovative, and brave, and different, the majority of people like to talk about it, but don’t really do it. People talk about and read about being pirates, but then they join the Navy.

We’re actually doing it.

We have the clients, the brand, the reputation, the Brighton HQ* and digital cojones to deliver against the mixed up, multi-channel, fragmented media future.

We are pirates: we are a social media agency. (Probably the UK’s largest, if size makes you feel fizzy down there.)

Pirate cat

Our agency is a modern hybrid and now spans consultants, user experience specialists, brand experts, designers, project managers and web developers. We take our clients through awareness and education, to strategic and tactical planning, through to full service digital design and build to actually deliver real changes to our clients digital marketing communications.

We are blended…but we want to enhance a key part of the blend – we clearly need a seasoned, experienced, clever PR practitioner to add their goodness to the blend. We have now won a number of clients where our key contact and decision maker is from the PR side of the client organisation. We want to take the old PR pie, and eat it the parts of it that are stale, dulled, and left currently sat untouched.

The opportunity.

  • The opportunity is to create and oversee the delivery of hybrid services which evolve and take the best of traditional PR and soak and enrich it (and yourself) in a spicy hot digital stew, and to deliver those new dishes to a hungry clientele who are listening to, learning from you, and wanting more of what you’ve got. Those clientele are also blended in terms of which part of their organisation they come from: from marketing, PR, internal communications and more.
  • The opportunity is to enable client organisations to transform how they communicate with their publics and adapt how they think of and then ‘do’ engagement, and landscape, and influencers, and their role internally.
  • The opportunity is to be special. To be the first ‘from PR originally‘ practitioner in a team of top talent.
  • To change how clients perceive what an agency can give them.
  • The opportunity is to be really different, and to keep being more and more different, and to be sought out for that difference by clients, by peers, by co-workers and journalists and conference organisers and everyone else who wonders how the future might look while you’re getting on and creating it.
  • The opportunity is to really make a difference and a dent in the navel-gazing incestuous nest (hey, we know – we’re part of it!) of marketing services agencies.
  • The opportunity is to tell me as a peer to stop writing ridiculous metaphor-ridden hyperbole, and stand shoulder to shoulder with peers, amongst a flatly-structured team of really nice people that care about their work.

Hove beach shipwreck

* Before I forget, why highlight our location in Brighton?

Because our community here is a real-world digital network: we have Club Penguin and Second Life European HQs here, we have iCrossing UK HQ here and a bunch of search marketing companies with enviable client bases, we have leaders in mobile development like Future Platforms and Babel, some incredible TV production companies, a strong but boring cluster of e-learning companies (soz.). ‘Convergence’ is actually visible and tangible in the Brighton business community.

But it’s not always and forever sparkling. Reality bites hard.

We work very hard to hit sales and production targets – it’s tiring, and fast-paced and basically full on. We miss deadlines. We lose pitches. We screw up and disagree.  Life is hard (and then you die). This won’t be my Ozymandias moment, and our humility belies this kind of hype-y sexy revolutionary pitch. As our first out-and-out PR specialist and our first dedicated Account Director we will look to you for results and commitment. It isn’t easy being a pirate.

Edd, Steve, NixonMcInnes people, plus beer

But the two don’t have to be exclusive: operationally, we deal with the realities of gritty business; strategically, we reach for the stars!

“It’s better to be a Pirate than to join the Navy” - Steve Jobs.

He’s right. Come be a pirate.

Interested or know someone?

Job description including outline of rewards, all in a much more sensible and straightforward fashion.

This post was filed under Working culture and tagged , , , , , , , , , . Join the conversation - leave a comment.

3 Comments

  1. That beer is clearly off-brand! What was going on that day? Where’s the Peroni?!

    Posted 16th July 2008 at 3:05 pm | Permalink
  2. Joshua

    WOW – I want to work there – ooooh I do. Very lucky for me. And regarding beer…. I feel that Michelob is more ‘on brand’…

    Posted 16th July 2008 at 3:13 pm | Permalink
  3. I think that’s Cobra and Corona. We also have a new meeting table if you’re into that kind of thing.

    Posted 16th July 2008 at 5:06 pm | Permalink

Post a Comment

Your email is never published nor shared. Required fields are marked *

*
*

Notify me of followup comments via e-mail.
You can also subscribe without commenting.