Direct Lettings website live and generating business
Direct Lettings - a Brighton-based Lettings Agency - have been using the web for a number of years to gain competitive advantage over numerous local rivals to win and retain clients.
Nixon McInnes have now launched a second generation website for Direct Lettings to support their next phase of business growth as they build on their success in lettings and move into the new area of residential property sales as well.
Godfrey Green, director at Direct Lettings, said that the site is generating “between 3 and 4 new tenant enquiries a day - that’s really good”.
New Direct Lettings website here - link opens in new window
The new Direct Lettings site builds on the strength of its predecessor:
- Property database - easy to update for non-technical lettings staff
- Promoting Direct’s professional associations and credentials
- Highly search engine optimised to attract business leads
In addition the new site has taken a major step forward by adding the following additional strengths:
- Stronger web design and branding
- Online sales area to promote newer non-lettings side of business
- More powerful Content Management System giving Direct greater control over the entire website’s content
- Choice of technology which is more accessible to less-abled users and people using smart devices (PDAs, mobile phones etc)
Will McInnes wrote this on 13.05.04 – what do you think?
It's filed in the Internet, NixonMcInnes, Our sites box
